The Story Behind the Mic
From a Shared Vision to a Central Voice
Foam to Fortune was born from a clear need within the spray foam industry for a platform dedicated to shared knowledge and genuine connection. As specialists in this field, we saw countless hardworking contractors and innovative vendors striving to grow, often facing their challenges in isolation. We wanted to change that by creating a central hub where the best ideas, proven strategies, and real-life success stories could be shared openly. This podcast is our way of building a stronger, more connected community for everyone involved in the trade.
Our foundation is a deep respect for the skill and dedication it takes to succeed in the spray foam business. We are driven by a passion for helping others achieve their goals, whether it’s booking one more job or building a multi-million dollar operation. Foam to Fortune is more than just a media brand; it’s a reflection of our commitment to providing real, actionable value that helps professionals elevate their businesses and create lasting success for themselves and their families.
Expert People
Meet Our Host
Your Host, Spencer Lund
Spencer Lund is the founder and CEO of Spray Foam Genius Marketing, a specialized agency dedicated to helping spray foam contractors grow their businesses. With deep expertise in the insulation industry, Spencer brings a wealth of knowledge to every podcast episode. He is an expert in Google ranking and SEO, and he uses his skills to help contractors improve their online visibility, generate more leads, and book more jobs. His professional background gives him a unique perspective on the marketing and business challenges that spray foam professionals face daily.More than just a marketing expert, Spencer is a serial entrepreneur who is dedicated to sharing the lessons he’s learned on his own path. Having navigated numerous challenges on his entrepreneurial course, he understands the importance of mindset and perseverance in achieving business growth. Through “Foam to Fortune,” Spencer’s mission is to give contractors the tools and strategies they need to build their own successful enterprises, making a positive impact on their families, clients, and communities.
Hear inspiring stories, expert tips, and insider strategies from spray foam contractors who built thriving businesses from the ground up. Learn, grow, and take your spray foam game to the next level with every episode.